Cakes and Sweets Made by Hand

Sift is a wedding cake company in Kakaako, Hawaii known for their simple and delicious wedding cakes featuring beautiful floral arrangements. They just needed a brand to match the sophistication of their cakes.

Brand Identity / Print Design / Web Design / Packaging


The brand identity takes cues from the cakes themselves and pairs understated colors and type with floral embellishments. The new identity was implemented across stationery, packaging, and web design.


Client: Sift Hawaii
Cake photography: Sift Hawaii
Kakaako, Hawaii


Featured on Behance AIGA Member Gallery (December 9, 2017)
Featured on Behance InDesign Gallery (February 6, 2018)

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Scott Naauao
Branding, Design, and Art Direction